In 2025, Social Traders national report, Social Enterprise: Powered by Trade and Driven by Purpose, revealed a defining factor contributing to the success of Australian social enterprises: trade revenue. The report identified a clear pattern. When trade revenue goes up, impact goes up too.
That insight confirmed long-standing assumptions about how social value is realised in social enterprises. The report also found that scale supports resilience, but there’s no single model for success. Thus, the report identified further research questions:
This report seeks to answer these questions.
There's no single formula. Success depends on alignment across six dimensions: policy & strategy, markets, finance & resources, support, human capital, and culture & values.
Trade revenue matters, but it only drives impact when the foundations around it are intentionally built.
Shape the conditions for success through regulation, procurement and legitimacy.
Build resilience through patient, mission-aligned capital.
Reduce friction by coordinating actors, setting standards and enabling market access.
Convert these conditions into impact through strong execution, innovation and leadership.